Category: Sustainability



Changing how the world recycles.
Anyone can claim to be a responsible recycler, but R2 Certified companies prove it with annual inspections conducted by independent certifying bodies. R2 Certified recyclers and refurbishers comply with the requirements of the R2 Standard, which was developed by the EPA, major manufacturers, and recyclers to protect the environment, workers, and data security.

More and more businesses and government agencies are entrusting their decommissioned electronic equipment to R2 certified recyclers because they recognize the value of protecting their brand and bottom line from data breaches and environmental liabilities stemming from improper disposal of their IT assets. R2 Certified companies conform to the highest industry standards, which reduces your liability exposure.

What is R2 Certified Electronics Recyclers?
EPA (Environmental protection agency) encourages all electronics recyclers to become certified by demonstrating to an accredited, independent third-party auditor that they meet specific standards to recycle and manage electronics safely. Responsible Recycling (“R2”) Standard for Electronics Recyclers.

Advance best management practices
Offer a way to assess the environmental, worker health, and security practices of entities managing used electronics.
• Are based on strong environmental standards that maximize reuse and recycling, minimize exposure to human health or the environment, ensure safe management of materials by downstream handlers, and require the destruction of all data on used electronics.
R2 Certified electronics recyclers have demonstrated through audits and other means that they continually meet specific high environmental standards and safely manage used electronics. Once certified, continual oversight by the independent accredited certifying body holds the recycler to the particular standard.

For Businesses, Governments and Large Purchasers
EPA recommends using R2 certified electronics recyclers to manage unwanted, used electronics. Advance best management practices and offer a way to assess the environmental, worker health and safety, and security practices of entities managing used electronics.

For Households
For households with smaller amounts of used electronics to donate or recycle, you can find collection programs that use certified recyclers.

Why Donate or Recycle Electronics
Electronic products are made from valuable resources and materials, including metals, plastics, and glass, all of which require energy to mine and manufacture. Donating or recycling consumer electronics conserves our natural resources and avoids air and water pollution and greenhouse gas emissions caused by manufacturing virgin materials.

For example:
• Recycling one million laptops save the energy equivalent to the electricity used by more than 3,500 homes in a year.
• For every million cell phones we recycle, 16 thousand kgs of copper, 350 kgs of silver, 34 kgs of gold, and 15 kgs of palladium can be recovered.


Greenbelt development & Plantation programme

SOGO SYNERGY PVT. LTD. is registered as “PRODUCER RESPONSIBILITY ORGANIZATION” (PRO) under E-waste (Management) Rules, 2016 and it is the Responsibility to undertake professional activities which are prescribed under the rule 13 (1) (xvii) and in consonance with the guidelines of Central Pollution Control Board (CPCB) as well as Karnataka State Pollution Control Board (KSPCB) to improve the environment in an effective way.

As per the directives of KSPCB to celebrate World Environment Day on 5th June this year with the aim to raise awareness among all that this year the KSPCB come out with the theme as “Bio-Diversity” to protect our nature and environment. The life on the Earth is varied to many and its biological diversity is commonly referred to as “Bio-Diversity”. There are numerous species which includes plants, animals, and microorganisms, the vast diversity of genes among these species, the different ecosystems on the planet, such as deserts, rainforests and coral reefs is all part of a biologically diverse Earth.

Appropriate Conservation and Sustainable Development Strategies attempt to recognize this as being integral to any approach to preserving “Bio-Diversity”. Almost all cultures have their roots in our biological diversity in some way or form.

A healthy “Bio-Diversity” provides a number of natural services for everyone at Free of Cost , which has to be restored and utilize properly.

SOGO SYNERGY PVT. LTD., having a social obligation to mark “Bio-Diversity” theme, has come out with the useful programme to keep the environmental status by creating a thick canopy of growing trees surrounding the Factory Unit to suppress fugitive emission as well as to provide visual beauty under the “Greenbelt Trees Plantation Program” as an important value as a part of the biosphere in the Eco-system. A green belt of tree plantation around the plant site will help to arrest the particulate matter in the area and hence to weaken the pollution to a great extent.

SOGO SYNERGY PVT. LTD. has undertaken ”GREEN BELT TREE PLANTATION PROGRAMME” to support the theme of “Bio-Diversity” by planting Tree during the year 2020 in all the Factory Unit of Doddaballapura Industrial Area, is one of the effective remedial measures to control air pollution and noise pollution. This Greenbelt Programme of Tree Plantation has started from OWN FACTORY UNIT in the Doddaballapura Industrial Area on 5th June 2020 with the objectives that the Greenbelt Plantation at Plant Site may take due care to ensure that a green belt is developed around the factory unit area.

The main objective is to ensure a green cover tolerating pollutant gases and solid particulates present in the atmosphere. The Plantation Programme of trees in and around the company are meant mainly to reduce air pollution caused by factory emissions, to absorb sound, to prevent soil erosion and to maintain aesthetic value for healthy living.

Selection of Trees under Green Belt Programme
  1. Trees should be fast growing and tall trees
  2. Trees should be perennial and evergreen
  3. Trees should have thick canopy cover
  4. The planting should be in appropriate alternate rows around the site to prevent lateral pollution dispersion.
  5. The trees should maintain regional ecological balance and conform to soil and hydrological conditions.
The main purpose of green belt development is to contribute to the following factors:
  1. To reduce noise levels generated from the plant
  2. To improve the aesthetics of the plant area
  3. To trap the vehicular emissions and fugitive dust emissions
  4. To maintain ecological homeostasis
  5. To utilize the treated effluents. Provision of wide green belt around the plant has been foreseen to reduce any adverse impacts on the surrounding population due to emissions from the proposed expansion activity. Plantation of grass, flowers, bushes and trees will be taken-up to reduce the generation of dust from bare earth and to enhance the aesthetic/scenic value.
  6. Trees are planted along the boundary side, to arrest auto-exhaust and noise pollution, and in such a way that there is no direct line of sight to the installation when viewed from a point outside the foliage perimeter


The 10 most valuable waste management solutions providers

When making any move in a forward direction, we, human beings have a naïve tendency to leave ‘something’ behind. In the maddening rush to make forward advancements, the utter negligence of effects and conditions of ‘What we have left behind’ is a humongous problem which we are battling.
The case of advancing electronic industry at paramount pace resulting in piles of non-attended e-waste left behind is no different. However, every single problem comes with its own solution nearby. In the form of E-waste Management service providers, we have found the panacea to this problem too.

SOGO SYNERGY PVT. LTD.  is one amongst a few which have made a respectable and reputed mark of its own in the e-waste management sector. Be it with their advanced methodology of e-waste recycling or with their acceptance of innovations with changing times, SOGO SYNERGY PVT. LTD. is making all the right kind of noises that this industry needed for long. The noises of the rupturing of the status quo. The noises of bringing the long due changes.

The Start which Mattered

The SOGO Group of companies is a well-known name in the fields of top-branded IT products. After the establishment of SOGO COMPUTERS PVT. LTD. in 1993, the company has pioneered in technology re-distribution while serving as a leading IT Rental Service and Solution Provider and imports of high-end electronic products.
From the environmental perspective, the significant advancement came once SOGO group established the e-waste management and IT asset disposition solutions through its associate sister concern SOGO SYNERGY PVT. LTD.  Since then, the company has served the country as Cradle-to-Cradle solution providers. Not only, do they sell the computer parts and accessories, but also, they provide the means to efficiently dispose or recycle the same once they attain the end of life. SOGO SYNERGY PVT. LTD. is committed to maintaining quality, trust, and reliability for bringing additional values to the customer’s investments. Their efforts are entirely dedicated to serving their customers to the highest level of satisfaction.

Brain Behind the Inception of SOGO

Mr G Jayamuni Rao, the Chairman & Managing Director of SOGO Group of Companies, is the guiding light enabling the continuous advancement of the company on the roads of success.  He was judicious in gauging the fact that advanced technologies are the major contributors in discarding older electronic equipment as waste and that recycling is one critical aspect which is being overlooked. Until now, very few companies have realised the potential of this emerging business. He considered that the investment in this new sector would lead to a win-win situation for e-waste generator, recycler, and the government.
Moreover, the fact that it will further support the country tremendously by putting e-waste into productive use served as the motivation he required for setting of e-waste management business. The dedication and zeal to achieve success can be measured by the fact that he started his business journey as a travel agent but today, he leads a 300 -crore worth business of SOGO Group of Companies.

“ Our efforts are dedicated for serving our customers to the best satisfaction even after post-sales”

-G Jayamuni Rao

Talent Development at SOGO

The company encourages their employees to take ownership of their jobs and to strive for personal excellence. They share knowledge of each activity of scientific e-waste management while providing referrals to do their job independently. It’s Vision and Mission to drive the company as a leading IT Infrastructure Solution Provider by providing focus on various Market Challenges with consistency in Excellence to its Customers. SOGO SYNERGY PVT. LTD. has the blend of success for themselves and service for the society in this aspect. They aim to be the top achiever in the process of e-waste by observing scientific methods of recycling as approved under the environment protection act. The company is consistently making efforts to becoming a role model in e-waste recycling for productive uses and recovery of precious metals.

Philosophy determines the Methodology

While performing all E-waste Management Services, SOGO SYNERGY PVT. LTD. agrees to comply with all applicable permits of central Govt., State Govt., local laws and regulations all duly constituted authorities.
SOGO SYNERGY PVT. LTD. has adopted the essence of the ZERO WASTE movement as a recycler so that the resources of e-waste do not need to be discarded. They strive to ensure that all electronic equipment be refurbished, reused and recycled instead of being dumped in a landfilled.
As a Recycler, SOGO SYNERGY PVT. LTD. goes for ZERO Waste Technology by Recycling and Re-using the electronic scrap material without any wastage in the Landfill or Dumping sites. By doing so, the environment is greatly benefitted, and these landfills can be put to more for productive uses such as agriculture and infrastructure development activities.

Overcoming Challenges

The biggest challenge before the recycling industry is financial constraints in establishment of a sophisticated factory with machinery which does not harm the environment and ignorance. The unwillingness of the ones generating e-waste is also one major challenge in the way of safe recycling. In light of this, the recycler needs Govt. support to establish recycling facilities by observing stringent environmental regulations as well as manage a better model for recycling of e-waste. SOGO SYNERGY PVT. LTD. is well prepared to battle these with their tools of innovation and unwavering dedication.

Goals for the Future

The primary objective of SOGO SYNERGY PVT. LTD. is to establish a recycling unit with the principle to ‘GO FOR ZERO WASTE’ to enable the Govt. to use Landfill/Dumping yard for other productive uses. The company also aims to increase the recycling rate by observing environmental regulations for proper disposal of e-waste by creating awareness among the generators on proper disposal of e-waste and start a recycling movement under the principle of “Reduce-Recycle-Reuse”. They are continually moving towards more sophisticated technologies for achieving the targets they have set for themselves and for the tomorrow they have dreamt of for the society.

Faith Brightens the Future

The past is never in our hands. All that we have in our control is the present and hope for the future. The best feature of SOGO SYNERGY PVT. LTD. is that the company is not only making continual efforts to safeguard our present but also, they are creating the much requisite awareness among the masses at large to secure our future.
Victory has always gone to the sides of the one who has the strength in faith and conviction in efforts. SOGO SYNERGY PVT. LTD. has a perfect blend of both. Undoubtedly, they will be victorious rider on the roads to cent percent efficient e-waste management, ensuring a cleaner, greener and better tomorrow.

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